Practical, compliance-minded guides for home care agencies — how to find and qualify Medicaid clients, how lead models actually work, and what each state's program looks like.
Exclusive, shared, and mass-sold home care leads are not the same thing. Here's how each model works, what it means for your close rate and cost per client, and the questions to ask before you buy.
Read more →The Medicaid programs that fund personal care and home care — Home Help, CDS, Community HealthChoices, CCC Plus, STAR+PLUS and more — mapped to the states Adult Care Network serves, with links to official state sources.
Read more →Practical, compliant ways for home care agencies to grow Medicaid census — referral relationships, digital presence, and pre-qualified lead programs — and how to tell a good lead source from a bad one.
Read more →A guide for Georgia home care agencies: how CCSP and SOURCE work, what in-home personal support pays, and how to reach and qualify eligible families efficiently.
Read more →A practical guide for Michigan home care agencies: how the Home Help Program (MDHHS) works, what it pays, and how to reach and qualify eligible families without overpaying for leads.
Read more →A guide for Missouri home care agencies: how Consumer Directed Services (MO HealthNet) works, what it pays, and how to reach and qualify eligible families efficiently.
Read more →A guide for New York home care agencies: how Personal Care (PCA) and Home Health Aide (HHA) services work under NY Medicaid, and how to reach and qualify eligible families efficiently.
Read more →A guide for Pennsylvania home care agencies: how Community HealthChoices (CHC) works, what personal assistance services pay, and how to reach and qualify eligible families efficiently.
Read more →Not every 'lead' is worth paying for. Here's the written standard a Medicaid home care lead should clear before it reaches your agency — location, eligibility, need, caregiver, and consent — and why it protects your cost per client.
Read more →A no-fluff guide to marketing a home care agency — the channels that actually produce clients, how to measure cost per client, and where paid leads fit without blowing your budget.
Read more →The essentials of launching a home care agency — licensing, Medicaid enrollment, staffing, and the first clients — plus how to grow census once you're open.
Read more →How Illinois Medicaid home care works — the Home Services Program (HFS) and Community Care Program — what in-home services pay, and how agencies can prepare as Adult Care Network opens in Illinois.
Read more →How Maryland Medicaid home care works through Community First Choice (MDH), what personal assistance pays, and how agencies can prepare as Adult Care Network opens in Maryland.
Read more →What Medicaid home care is, who qualifies, and how the programs work — from personal care and waivers to consumer-directed care — with links to the programs in each state we serve.
Read more →How Ohio's Medicaid home care works — the Ohio Home Care Waiver and PASSPORT — what it pays, and how agencies can prepare to grow census as Adult Care Network opens in Ohio.
Read more →How South Carolina's Medicaid home care works through Community Long Term Care (SCDHHS), what personal care pays, and how agencies can prepare as Adult Care Network opens in SC.
Read more →How Virginia Medicaid home care works through the CCC Plus Waiver (DMAS), what personal care pays, and how agencies can prepare as Adult Care Network opens in Virginia.
Read more →How Texas Medicaid home care works — Primary Home Care, Community Attendant Services, and STAR+PLUS — what attendant services pay, and how agencies can prepare as Adult Care Network opens in Texas.
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